:root{--paper:#f5f2eb;--paper-deep:#eae8e2;--card:#fffefa;--ink:#1c2525;--muted:#5a6261;--blue:#24469c;--blue-deep:#1a367d;--highlight:#dce6f5;--line:rgba(23,28,26,0.18);--line-soft:rgba(23,28,26,0.1);--on-dark:#c4d3ee;--on-dark-dim:#8fa5d6;--error:#b04a3a;--error-bg:#fdf6f4;--success:#194d2a;--success-bg:#e6f2e3;--success-border:#c3ddbe;--input-border:#c6c9c1;--input-focus-bg:#f9faff;--font-display:"Instrument Sans","Segoe UI",system-ui,sans-serif;--font-serif:"Instrument Serif",Georgia,serif;--font-body:"DM Sans","Segoe UI",system-ui,sans-serif;--font-mono:"IBM Plex Mono",ui-monospace,monospace;--radius:14px;--radius-sm:10px;--radius-lg:24px;--shadow-soft:0 1px 2px rgba(28,37,37,0.05),0 8px 24px rgba(28,37,37,0.07);--shadow-lift:0 2px 4px rgba(28,37,37,0.06),0 18px 44px rgba(28,37,37,0.12);--shadow-blue:0 10px 28px rgba(36,70,156,0.32)}*,:after,:before{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--font-body);font-size:16px;line-height:1.6;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}img{max-width:100%;display:block}::selection{background:var(--highlight)}:focus-visible{outline:3px solid var(--blue);outline-offset:2px;border-radius:4px}p{text-wrap:pretty}.skip-link{position:absolute;left:-9999px;top:0;z-index:100;background:var(--ink);color:var(--paper);padding:12px 20px;font-weight:700;text-decoration:none;border-radius:0 0 var(--radius-sm) 0}.skip-link:focus{left:16px;top:16px}.wrap{width:min(1280px,100% - 48px);margin-inline:auto}.section{padding:112px 0}.section-deep{background:var(--paper-deep)}.section-head{max-width:780px;margin-bottom:64px}.eyebrow{margin:0 0 22px;font:600 12px/1 var(--font-mono);letter-spacing:.16em;text-transform:uppercase;color:var(--blue)}.band-dark .eyebrow,.section-deep .eyebrow{color:var(--on-dark)}.rich-title{margin:0;font-family:var(--font-display);font-weight:700;letter-spacing:-.065em;line-height:1.04;text-wrap:balance}.rich-title em{font-family:var(--font-serif);font-style:italic;font-weight:400;font-size:1.13em;color:var(--blue)}.hero-title{font-size:clamp(2.75rem,5.6vw,4.75rem)}.section-title{font-size:clamp(2.1rem,3.8vw,3.3rem)}.section-intro{margin:22px 0 0;color:var(--muted);font-size:1.125rem;line-height:1.7;max-width:660px}.band-dark .section-intro{color:var(--on-dark)}.brand{display:inline-flex;align-items:center;gap:12px;color:var(--ink);text-decoration:none}.brand-icon{width:39px;height:39px;color:var(--blue);transition:transform .3s}.brand-icon svg{width:100%;height:100%}.brand:hover .brand-icon{transform:rotate(-10deg) scale(1.06)}.brand-type{display:flex;flex-direction:column;line-height:1.1;font-family:var(--font-display);font-size:.95rem}.brand-type strong{font-weight:700}.brand-period{color:var(--blue)}.brand--light{color:var(--paper)}.site-header{position:-webkit-sticky;position:sticky;top:0;z-index:50;border-bottom:1px solid var(--line-soft);background:rgba(245,242,235,.88);backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px)}.site-header .wrap{display:flex;align-items:center;justify-content:space-between;padding-block:16px}.header-link{display:inline-flex;align-items:center;gap:8px;font:600 11px/1 var(--font-mono);letter-spacing:.14em;text-transform:uppercase;color:var(--muted);text-decoration:none;padding:10px 16px;border:1px solid var(--line-soft);border-radius:100px;background:var(--card);transition:color .2s,border-color .2s,box-shadow .2s}.header-link:hover{color:var(--blue);border-color:var(--blue);box-shadow:var(--shadow-soft)}.header-link svg{width:13px;height:13px}.site-footer{background:var(--ink);color:var(--paper);padding:80px 0 48px}.site-footer .footer-grid{display:flex;flex-wrap:wrap;gap:48px;justify-content:space-between;align-items:flex-start;margin-bottom:56px}.footer-heading{margin:0 0 16px;font:600 10px/1 var(--font-mono);letter-spacing:.14em;text-transform:uppercase;color:var(--on-dark-dim)}.footer-list{list-style:none;margin:0;padding:0;display:grid;grid-gap:12px;gap:12px}.footer-list a{color:var(--paper);text-decoration:none;font-size:.95rem;transition:color .2s}.footer-list a:hover{color:var(--on-dark)}.footer-note{margin:0;font:400 11px/1.8 var(--font-mono);letter-spacing:.06em;color:var(--on-dark-dim);text-transform:uppercase}.pill-button{display:inline-flex;align-items:center;justify-content:center;gap:14px;min-height:64px;padding:0 16px 0 32px;border-radius:100px;border:0;background:var(--ink);color:var(--paper);font:700 15px/1 var(--font-body);letter-spacing:.01em;text-decoration:none;cursor:pointer;box-shadow:var(--shadow-soft);transition:transform .25s,box-shadow .25s,background .25s}.pill-button:hover{transform:translateY(-3px);box-shadow:var(--shadow-lift)}.pill-button:active{transform:translateY(-1px)}.pill-button-blue{background:var(--blue);box-shadow:var(--shadow-blue)}.pill-button-blue:hover{background:var(--blue-deep);box-shadow:0 14px 34px rgba(26,54,125,.4)}.pill-button-light{background:var(--paper);color:var(--ink)}.button-arrow{width:44px;height:44px;border-radius:50%;display:grid;place-items:center;background:var(--paper);color:var(--ink);transition:transform .3s;flex:none}.pill-button:hover .button-arrow{transform:rotate(45deg)}.pill-button-light .button-arrow{background:var(--ink);color:var(--paper)}.button-arrow svg{width:16px;height:16px}.pill-button[disabled]{opacity:.65;cursor:wait;transform:none;box-shadow:var(--shadow-soft)}.text-link{display:inline-flex;align-items:center;gap:8px;font:700 13px/1 var(--font-body);color:var(--ink);text-decoration:underline;text-decoration-thickness:1px;text-underline-offset:4px;transition:gap .25s}.text-link:hover{gap:14px;color:var(--blue)}.marquee{background:var(--ink);color:var(--paper);overflow:hidden;padding:15px 0}.marquee-track{display:flex;gap:48px;width:max-content;animation:marquee 34s linear infinite;font:500 11px/1 var(--font-mono);letter-spacing:.14em;text-transform:uppercase;white-space:nowrap}.marquee-track span{color:var(--on-dark)}@keyframes marquee{to{transform:translateX(-50%)}}.hero{padding:88px 0 104px;background:radial-gradient(circle at 7% 90%,#e1e7f0,transparent 30%),radial-gradient(circle at 92% 8%,var(--highlight),transparent 34%),var(--paper)}.hero-grid{display:grid;grid-template-columns:1.12fr .88fr;grid-gap:72px;gap:72px;align-items:center}.hero-copy{margin:28px 0 40px;color:var(--muted);font-size:clamp(1.075rem,1.35vw,1.25rem);line-height:1.7;max-width:620px}.hero-actions{display:flex;flex-wrap:wrap;align-items:center;gap:24px}.hero-microcopy{margin:0;font:500 12px/1.6 var(--font-mono);letter-spacing:.06em;color:var(--muted);text-transform:uppercase;max-width:300px}.hero-panel{background:linear-gradient(180deg,var(--card),#f4f8fe);border:1px solid var(--line-soft);border-radius:var(--radius-lg);box-shadow:var(--shadow-lift);padding:40px}.hero-panel-label{margin:0 0 24px;font:600 11px/1 var(--font-mono);letter-spacing:.16em;text-transform:uppercase;color:var(--blue)}.hero-panel-list{list-style:none;margin:0;padding:0;display:grid;grid-gap:18px;gap:18px}.hero-panel-list li{display:flex;align-items:flex-start;gap:14px;font-family:var(--font-display);font-weight:600;font-size:1.075rem;letter-spacing:-.01em;color:var(--ink)}.check-icon{width:24px;height:24px;flex:none;color:var(--blue);margin-top:1px}.hero-panel-note{margin:28px 0 0;padding-top:22px;font-size:.875rem;line-height:1.6;color:var(--muted)}.hero-panel-note,.numbered-list{border-top:1px solid var(--line-soft)}.numbered-list{display:grid;grid-gap:0;gap:0;max-width:920px}.numbered-item{display:grid;grid-template-columns:88px 1fr;grid-gap:28px;gap:28px;padding:36px 0;border-bottom:1px solid var(--line-soft);align-items:start}.numbered-index{font:600 13px/1.4 var(--font-mono);letter-spacing:.08em;color:var(--blue);background:var(--highlight);border-radius:100px;padding:8px 14px;justify-self:start;margin-top:4px}.numbered-item h3{margin:0 0 10px;font-family:var(--font-display);font-size:1.4rem;font-weight:700;letter-spacing:-.025em}.numbered-item p{margin:0;color:var(--muted);font-size:1.05rem;line-height:1.7;max-width:640px}.steps-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));grid-gap:28px;gap:28px}.step-card{background:var(--card);border:1px solid var(--line-soft);border-radius:var(--radius-lg);box-shadow:var(--shadow-soft);padding:36px;transition:transform .25s,box-shadow .25s}.step-card:hover{transform:translateY(-4px);box-shadow:var(--shadow-lift)}.step-number{display:grid;place-items:center;width:46px;height:46px;border-radius:50%;background:var(--highlight);color:var(--blue-deep);font:700 14px/1 var(--font-mono);letter-spacing:.04em;margin-bottom:22px}.step-card h3{margin:0 0 12px;font-family:var(--font-display);font-size:1.3rem;font-weight:700;letter-spacing:-.025em}.step-card p{margin:0;color:var(--muted);line-height:1.7}.cards-3{display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));grid-gap:28px;gap:28px}.info-card{background:var(--card);border:1px solid var(--line-soft);border-radius:var(--radius-lg);box-shadow:var(--shadow-soft);padding:38px;transition:transform .25s,box-shadow .25s}.info-card:hover{transform:translateY(-4px);box-shadow:var(--shadow-lift)}.info-card h3{margin:0 0 12px;font-family:var(--font-display);font-size:1.25rem;font-weight:700;letter-spacing:-.025em}.info-card p{margin:0;color:var(--muted);font-size:1rem;line-height:1.7}.card-tag{display:inline-block;margin-bottom:22px;font:600 10px/1 var(--font-mono);letter-spacing:.14em;text-transform:uppercase;color:var(--blue-deep);background:var(--highlight);padding:8px 14px;border-radius:100px}.sample-report{margin-top:56px;background:var(--card);border:1px solid var(--line-soft);border-radius:var(--radius-lg);box-shadow:var(--shadow-lift);padding:44px;max-width:820px}.sample-label{display:inline-flex;align-items:center;gap:8px;margin-bottom:10px;font:600 10px/1 var(--font-mono);letter-spacing:.14em;text-transform:uppercase;color:var(--blue-deep);background:var(--highlight);padding:8px 14px;border-radius:100px}.sample-disclaimer{margin:0 0 26px;font-size:.9rem;color:var(--muted)}.sample-meta{display:flex;flex-wrap:wrap;gap:16px;margin-bottom:26px;font:600 11px/1 var(--font-mono);letter-spacing:.08em;text-transform:uppercase;color:var(--ink)}.sample-rows{display:grid;grid-gap:0;gap:0;border-top:1px solid var(--line-soft)}.sample-row{display:grid;grid-template-columns:200px 1fr;grid-gap:28px;gap:28px;padding:20px 0;border-bottom:1px solid var(--line-soft);align-items:start}.sample-row .row-label{font:600 11px/1.7 var(--font-mono);letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}.sample-row p{margin:0;font-size:1rem;line-height:1.65}.priority-chip{display:inline-block;margin-left:10px;padding:4px 12px;border-radius:100px;background:var(--ink);color:var(--paper);font:600 10px/1.7 var(--font-mono);letter-spacing:.1em;text-transform:uppercase;vertical-align:middle}.plan-examples{margin-top:56px}.plan-card{background:var(--card);border:1px solid var(--line-soft);border-radius:var(--radius-lg);box-shadow:var(--shadow-soft);padding:38px;transition:transform .25s,box-shadow .25s}.plan-card:hover{transform:translateY(-4px);box-shadow:var(--shadow-lift)}.plan-card h3{margin:0 0 22px;font-family:var(--font-display);font-size:1.2rem;font-weight:700;letter-spacing:-.025em;line-height:1.3}.plan-lines{margin:0;display:grid;grid-gap:18px;gap:18px}.plan-lines dt{margin:0 0 5px;font:600 10px/1 var(--font-mono);letter-spacing:.14em;text-transform:uppercase;color:var(--blue)}.plan-lines dd{margin:0;color:var(--muted);font-size:.975rem;line-height:1.65}.scope-grid{display:grid;grid-template-columns:1fr 1fr;grid-gap:28px;gap:28px}.scope-panel{background:var(--card);border:1px solid var(--line-soft);border-radius:var(--radius-lg);box-shadow:var(--shadow-soft);padding:40px}.scope-panel h3{margin:0 0 24px;font:600 11px/1 var(--font-mono);letter-spacing:.14em;text-transform:uppercase;color:var(--blue)}.scope-panel.excluded h3{color:var(--error)}.scope-list{list-style:none;margin:0;padding:0;display:grid;grid-gap:16px;gap:16px}.scope-list li{position:relative;padding-left:30px;font-size:1rem;line-height:1.6}.scope-list li:before{content:"+";position:absolute;left:0;top:0;font-family:var(--font-mono);font-weight:600;color:var(--blue)}.scope-panel.excluded .scope-list li:before{content:"–";color:var(--error)}.audience-grid{display:grid;grid-template-columns:1.05fr .95fr;grid-gap:56px;gap:56px;align-items:start}.audience-list{list-style:none;margin:0;padding:0;display:grid;grid-gap:20px;gap:20px}.audience-list li{position:relative;padding-left:38px;font-size:1.1rem;line-height:1.6}.audience-list li:before{content:"";position:absolute;left:0;top:7px;width:14px;height:14px;border:2px solid var(--blue);border-radius:50%}.caveat{margin:0;padding:32px;background:var(--card);border-left:4px solid var(--blue);border-radius:var(--radius);color:var(--muted);font-size:1rem;line-height:1.7;box-shadow:var(--shadow-soft)}.audience-list.foundations li{font-size:1.05rem}.faq-list{border:1px solid var(--line-soft);border-radius:var(--radius-lg);background:var(--card);box-shadow:var(--shadow-soft);padding:8px 40px;max-width:920px}.faq-item{border-top:1px solid var(--line-soft)}.faq-item:first-child{border-top:0}.faq-q{display:flex;align-items:center;justify-content:space-between;gap:28px;width:100%;padding:28px 0;background:none;border:0;cursor:pointer;text-align:left;font:600 1.15rem/1.45 var(--font-body);letter-spacing:-.015em;color:var(--ink);border-radius:var(--radius-sm)}.faq-q:hover{color:var(--blue)}.faq-mark{position:relative;flex:none;width:20px;height:20px}.faq-mark:after,.faq-mark:before{content:"";position:absolute;background:var(--blue);border-radius:2px;transition:transform .3s}.faq-mark:before{left:0;top:9px;width:20px;height:2px}.faq-mark:after{left:9px;top:0;width:2px;height:20px}.faq-item[data-open=true] .faq-mark:after{transform:rotate(90deg) scaleY(0)}.faq-a{display:grid;grid-template-rows:0fr;transition:grid-template-rows .35s ease}.faq-item[data-open=true] .faq-a{grid-template-rows:1fr}.faq-a-inner{overflow:hidden}.faq-a-inner p{margin:0 0 28px;max-width:680px;color:var(--muted);font-size:1.025rem;line-height:1.7}.form-panel{background:var(--card);color:var(--ink);border:1px solid var(--line-soft);border-radius:var(--radius-lg);box-shadow:var(--shadow-lift);padding:48px;max-width:700px}.form-grid{display:grid;grid-template-columns:1fr 1fr;grid-column-gap:22px;column-gap:22px}.form-field{margin-bottom:22px}.form-field--full{grid-column:1/-1}.form-label{display:block;margin-bottom:9px;font:600 .9rem/1.4 var(--font-body)}.form-label .optional{font-weight:400;color:var(--muted)}.form-input,.form-textarea{width:100%;min-height:58px;padding:0 18px;border:1px solid var(--input-border);border-radius:var(--radius-sm);background:#fff;color:var(--ink);font:400 1rem/1.5 var(--font-body);transition:border-color .2s,background .2s,box-shadow .2s}.form-textarea{padding:18px;min-height:128px;resize:vertical}.form-input:focus,.form-textarea:focus{outline:none;border-color:var(--blue);background:var(--input-focus-bg);box-shadow:0 0 0 4px 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14px;font-family:var(--font-display);font-size:1.7rem;font-weight:700;letter-spacing:-.03em}.form-success p{margin:0 0 30px;color:var(--muted);line-height:1.7}.hub{padding:120px 0 140px}.hub-title{font-size:clamp(3rem,7vw,5.75rem)}.hub-sub{margin:26px 0 72px;max-width:580px;color:var(--muted);font-size:1.15rem;line-height:1.7}.hub-grid{display:grid;grid-template-columns:1fr 1fr;grid-gap:32px;gap:32px}.hub-card{position:relative;display:block;width:100%;text-align:left;background:var(--card);border:1px solid var(--line-soft);border-radius:var(--radius-lg);box-shadow:var(--shadow-soft);padding:48px;cursor:pointer;font:inherit;color:inherit;text-decoration:none;transition:transform .25s,box-shadow .25s}.hub-card:hover{transform:translateY(-6px);box-shadow:var(--shadow-lift)}.hub-card .card-tag{margin-bottom:26px}.hub-card h2{margin:0 0 12px;font-family:var(--font-display);font-size:1.8rem;font-weight:700;letter-spacing:-.03em}.hub-card p{margin:0 0 32px;color:var(--muted);max-width:400px;line-height:1.7}.hub-note{margin:56px 0 0;font:500 12px/1.7 var(--font-mono);letter-spacing:.06em;text-transform:uppercase;color:var(--muted)}.band-dark{background:var(--ink);color:var(--paper);padding:112px 0;background-image:radial-gradient(circle at 65% 35%,rgba(255,255,255,.07),transparent 44%),radial-gradient(circle at 15% 85%,rgba(36,70,156,.25),transparent 40%)}.band-dark .section-head{margin-inline:auto;text-align:center}.band-dark .section-intro{margin-inline:auto}.band-dark .rich-title em{color:var(--on-dark)}.band-dark .form-panel{margin-inline:auto;box-shadow:0 24px 64px rgba(0,0,0,.4)}.journey-label{margin:48px 0 18px;font:600 11px/1 var(--font-mono);letter-spacing:.16em;text-transform:uppercase;color:var(--muted)}.journey{display:flex;flex-wrap:wrap;align-items:stretch;gap:18px;margin-bottom:64px;max-width:940px}.journey-node{flex:1 1;min-width:160px;background:var(--card);border:1px solid var(--line-soft);border-radius:var(--radius-lg);box-shadow:var(--shadow-soft);padding:26px 28px}.journey-tag{display:block;margin-bottom:10px;font:600 10px/1 var(--font-mono);letter-spacing:.14em;text-transform:uppercase;color:var(--blue)}.journey-node p{margin:0;font-family:var(--font-display);font-size:1.1rem;font-weight:700;letter-spacing:-.02em}.journey-arrow{align-self:center;flex:none;width:36px;display:grid;place-items:center;color:var(--blue)}.journey-arrow svg{width:22px;height:22px}.not-found{padding:140px 0;text-align:left}.not-found .hub-sub{margin-bottom:56px}.cookie-banner{position:fixed;left:16px;right:16px;bottom:16px;z-index:90;display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:18px 28px;background:var(--ink);color:var(--paper);border-radius:var(--radius-lg);box-shadow:var(--shadow-lift);padding:24px 28px;transform:translateY(calc(100% + 40px));opacity:0;pointer-events:none;transition:transform .5s cubic-bezier(.2,.8,.2,1),opacity .5s 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